Forty years in
the work.
This is why.

I've spent my life
in athletic pursuit.

Forty years of competing, coaching, and training — across baseball fields, marathon courses, weight rooms, and practice pitches from Los Angeles to Europe. I've worked with six-year-olds learning to run and Division I athletes chasing scholarships. I've worked with young athletes at every level of development — and with adults in their fifties discovering that the strongest version of themselves was still ahead of them.

That last part is why Hoffman Strength Lab exists.

Athlete. Coach.
Forty years of both.

I grew up competing in baseball — winning the L.A. City Championship in high school, playing through a decorated college career, and eventually coaching the sport through numerous youth programs and high school teams, including a chapter working for Major League Baseball International, taking the game throughout Europe. Sport has always been the organizing principle of my life.

For the better part of a decade I've worked as a Certified Speed and Agility Coach, building a practice dedicated to making young athletes faster, stronger, and more capable in their sport. But alongside those young athletes, something else was quietly growing — a parallel practice working with the adults observing from the sidelines.

They had questions. They had the same desire to be capable and strong. They just needed someone to show them how.

The work I knew
I needed to do.

The science is unambiguous and the recommendations are everywhere — strength training after forty is no longer optional, it's essential. And yet many people in their forties and fifties haven't started — not because they don't want to, but because life got in the way. Careers were built. Families were raised. And somewhere in the middle of all of it, the gym fell away. By the time the message finally lands, the biggest obstacle isn't motivation — it's not knowing where to begin, and not having someone to trust with that beginning. No one has given them a clear path forward.

That's exactly what I do.

That's when I knew this was the work I needed to be doing.

I'm in my mid-fifties. I still run marathons — I qualified for and ran the 2023 Boston Marathon. I still train hard, move well, and plan to keep doing both for a long time. Not because I'm exceptional, but because I've been consistent, and because I understand — deeply and personally — what it means to invest in your physical capability for the decades ahead.

That understanding is what I bring to every session at Hoffman Strength Lab.

Private. Focused.
Built for you.

This is not a commercial gym. There are no crowds, no waiting for equipment, no one filming themselves in the mirror. It's a private, fully equipped strength facility in Studio City where the only person being coached is you.

Every program I build starts with a real conversation — about your history, your hesitations, your goals. From there, we build something specific to your body and where you are right now. Every session is also an assessment, expanding what's possible as your strength, mobility, and confidence grow.

I'm a Certified Speed and Agility Coach who has spent forty years learning what the human body is capable of at every age and stage. My job is to show you that yours is capable of more than you think.